Trustworthy Online Controlled Experiments

Regular price €34,00
2 in stock

Ron Kohavi

288 psl.

2020 m.

Minkštas viršelis

Barcode: 9781108724265

Getting numbers is easy; getting trustworthy numbers is hard. From experimentation leaders at Amazon, Google, LinkedIn, and Microsoft, this guide to accelerating innovation using A/B tests includes practical examples, pitfalls, and advice for students and industry professionals, plus deeper dives into advanced topics for experienced practitioners.