Global Marketing

Įprasta kaina €74,99
2 sandėlyje

Ilan Alon

666 psl.

2020 m.

Minkštas viršelis

Brūkšninis kodas: 9780367196097

Global Marketing, 3rd edition, provides students with a truly international treatment of the key principles that every marketing manager should grasp. This book will equip today’s students with the knowledge and confidence they need to become leading marketing managers.