Destination Marketing

€48,99
2 sandėlyje

Steven Pike

336 psl.

2020 m.

Minkštas viršelis

Brūkšninis kodas: 9780367469542

Destination Marketing offers the reader an integrated and comprehensive overview of the key challenges and constraints facing destination marketing organisations (DMOs) and how destination marketing can be planned, implemented and evaluated to achieve successful destination competitiveness.

Peržiūrėti išsamią informaciją